Canviq — Survey Pipeline: Builder to GitHub

Scene 1 — Drag & Drop Survey Builder

The killer feature. Product teams build multi-question surveys with a visual drag-and-drop interface. Question types are color-coded, reorderable, and preview live on the right.

⠇ 1

Rating

How would you rate your overall experience?

⠇ 2

Scale

How likely are you to recommend us to a friend? (NPS 0-10)

⠇ 3

Multiple Choice

What was the primary reason for your purchase?

Product quality

Price / value

Brand reputation

Recommendation from a friend

⠇ 4

Text

What could we improve about the checkout process?

⠇ 5

Yes/No

Did you find what you were looking for?

⠇ 6

Rating

How would you rate our customer support?

Live Preview

How would you rate your overall experience?

Design Decision: Drag-and-Drop Reordering

Questions use CSS grip handles and visual elevation on drag. The blue insertion line provides clear drop-target feedback. Question type badges are color-coded for instant visual parsing. The live phone preview on the right updates as questions are reordered, giving builders immediate confidence in the respondent experience.

Scene 2 — Response Collection & Analytics

After publishing, the survey collects responses in real-time. Product teams monitor completion rates, NPS scores, and response quality with live-updating dashboards.

Total Responses

1,247

+89 today

Completion Rate

73%

+2.3% vs last week

Avg. Time

2m 34s

-12s improvement

NPS Score

42

+5 vs last month

NPS Score Distribution

0

1

2

3

4

5

6

7

8

9

10

Detractors (0-6) Passives (7-8) Promoters (9-10)

Completion Funnel

Q1 Rating

100%

Q2 NPS

94%

Q3 Choice

88%

Q4 Text

79%

Q5 Yes/No

76%

Q6 Rating

73%

Live Response Stream Claude AI analyzing

JM

"The checkout was smooth but I wish there were more payment options. Apple Pay would be great."

2 minutes ago · NPS: 8 · Overall: 4/5

SK

"Loved the product but the mobile experience needs work. Had to switch to desktop to complete my order."

5 minutes ago · NPS: 6 · Overall: 3/5

AR

"Excellent experience from start to finish. Customer support was incredibly responsive when I had questions."

8 minutes ago · NPS: 10 · Overall: 5/5

LP

"Pricing felt unclear during checkout. I wasn't sure what the final total would be until the very end."

12 minutes ago · NPS: 5 · Overall: 3/5

Design Decision: Real-Time Analytics

Supabase Realtime powers the live response stream. NPS is calculated dynamically as responses arrive. The completion funnel immediately reveals question-level drop-off, letting teams identify friction points before collecting a full dataset. Claude AI analyzes each text response for sentiment and theme classification in real-time.

Scene 3 — AI-Powered Insight Extraction

Claude analyzes raw text responses, identifies recurring themes, and clusters them into actionable insights with confidence scores. Highlighted responses map to discovered themes.

Raw Text Responses (814 text answers)

"The checkout process was confusing - I had to go back twice because the pricing wasn't clear until the final step."

"Everything was great on desktop but the mobile site is nearly unusable. Buttons are too small and the layout breaks."

"I reached out to support and waited 3 days for a response. That's way too long for a premium product."

"Love the product quality! But the checkout flow has too many steps. Streamline it to 2-3 steps max."

"Tried to order from my phone during lunch and gave up. Ended up ordering on desktop at home."

"Would love to see a price breakdown earlier in the process. The shipping cost surprise at the end almost made me abandon."

"Support was helpful when I finally got through, but the initial wait time was frustrating."

"Add Apple Pay and Google Pay. Having to type my card number on mobile is painful."

"The product images don't load properly on my iPhone. Had to pinch and zoom constantly."

"Great products, fair prices but the total with tax and shipping wasn't shown until the very last screen."

C

AI Insights Claude Haiku

Checkout Checkout Friction 87% confidence

342 mentions across 814 responses

Users consistently report too many checkout steps, lack of modern payment methods (Apple Pay, Google Pay), and confusion around the multi-page flow. Drop-off correlates with cart complexity.

Mobile Mobile Experience 79% confidence

218 mentions across 814 responses

Significant complaints about mobile layout, unresponsive tap targets, broken image loading, and users abandoning mobile to complete purchases on desktop.

Support Support Response Time 71% confidence

156 mentions across 814 responses

Users praise support quality but cite 2-3 day response times as unacceptable. Strong correlation between NPS detractors and support wait times exceeding 24 hours.

Pricing Pricing Transparency 64% confidence

98 mentions across 814 responses

Analyzing remaining responses for pricing-related themes...

Overall Sentiment

Positive 38% Neutral 34% Negative 28%

Design Decision: AI Insight Clustering

Claude Haiku processes each text response for sentiment and theme classification. Responses are highlighted with color-coded underlines matching their assigned insight cluster. Confidence scores reflect the proportion of responses matching each theme pattern. The "Processing..." state for the fourth cluster shows real-time analysis in progress, building trust in the AI pipeline.

Scene 4 — Feature Creation from Insights

AI insights are converted into structured product features with priority, source attribution, and auto-generated descriptions. Each feature can be pushed directly to GitHub.

AI Insights

→

Product Features

→

GitHub Issues

Streamline Checkout Flow

High Priority New

342 survey mentions

Reduce checkout from 5 steps to 3. Add Apple Pay, Google Pay, and saved payment methods. Show running total with tax and shipping estimates from step 1.

checkout payments UX conversion

Mobile App Redesign

High Priority New

218 survey mentions

Complete mobile responsive overhaul. Fix image loading, increase tap target sizes to 44px minimum, implement responsive grid layout, and optimize for iOS Safari.

mobile responsive accessibility

Support SLA Dashboard

Medium Priority New

156 survey mentions

Implement 24-hour first response SLA. Build internal dashboard tracking response times, escalation paths, and customer satisfaction per support interaction.

support SLA internal-tooling

Pricing Page Overhaul

Medium Priority New

98 survey mentions

Show total cost including tax and shipping on product pages. Add price comparison tool, implement transparent pricing breakdown, and remove hidden fees at checkout.

pricing transparency trust

Design Decision: Insight-to-Feature Pipeline

Each feature is auto-generated from an AI insight cluster with source attribution showing exactly how many survey respondents mentioned the underlying theme. Tags are derived from the insight classification. The "Push to GitHub" action is prominent green to emphasize the one-click integration that closes the feedback loop from survey response to engineering backlog.

Scene 5 — GitHub Issue Push

The final step: features are pushed as fully-formed GitHub issues with context, user quotes, AI-generated solutions, and success metrics. Labels, assignees, and milestones are auto-mapped.

Canviq Feature

Streamline Checkout Flow

High Priority Pushed

Reduce checkout from 5 steps to 3. Add Apple Pay, Google Pay, and saved payment methods. Show running total with tax and shipping estimates from step 1.

checkout payments UX conversion

Based on 342 survey responses

Streamline Checkout Flow #247

priority: high enhancement checkout survey-derived

Assignee: @sarah-eng Milestone: Q2 2026

Context

Generated from Canviq survey analysis of the "Post-Purchase NPS Survey" (1,247 responses). This issue addresses the #1 theme identified by AI analysis: checkout friction, cited by 342 respondents (27.4% of total).

User Feedback

"The checkout process was confusing - I had to go back twice because the pricing wasn't clear."

"Add Apple Pay and Google Pay. Having to type my card number on mobile is painful."

"Love the product quality! But the checkout flow has too many steps. Streamline it to 2-3 steps max."

Proposed Solution

1. Consolidate 5-step checkout into 3 steps: Cart Review → Shipping + Payment → Confirmation
2. Integrate Apple Pay and Google Pay via Stripe Payment Request API
3. Display running cost total (subtotal + tax + shipping estimate) from step 1
4. Add saved payment methods for returning customers

Success Metrics

- Checkout completion rate increase from 73% to 85%+
- Cart abandonment decrease by 20%
- NPS improvement of +5 points in 90-day follow-up survey
- Mobile checkout completion parity with desktop (currently 40% lower)

Push History

Streamline Checkout Flow #247 Pushed Just now

Mobile App Redesign #248 Synced 2 min ago

Support SLA Dashboard #249 Updated 5 min ago

Pricing Page Overhaul — Pending —

Design Decision: GitHub Integration

The split view lets product teams verify the generated GitHub issue before pushing. Issue descriptions include structured sections (Context, User Feedback, Proposed Solution, Success Metrics) auto-generated from survey data. Labels are mapped from Canviq priority and category. The push history provides audit trail and sync status for all survey-derived issues. GitHub dark mode styling builds trust that the output is production-ready.

Canviq — Survey Pipeline: Builder → Insights → GitHub

Context

User Feedback

Proposed Solution

Success Metrics